MI DIGITAL

Welcome to MI Digital

A Marketing Agency Of Problem Solvers

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How can we help?

We "think AND do." Thoughtful and process-driven, MI creates better experiences, deeper engagement, more results.

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Inbound Marketing

Create and execute inbound marketing tactics that attract, convert, close, and retain more customers.

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Marketing Technology

Leverage marketing automation, CRMs, and web technologies to nurture prospects and better enable marketing and sales.

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Creative & Development

Bring your brand's story to life through enhanced content, user-experience, and web / app design and development.

Social media and content marketing, focused on Bethlehem Burners

Content & Social Media.


MI Developed a cohesive content marketing and social media strategy that ignited results. Within 6 months of launching the first campaign, MI delivered a 175% increase in online orders. Bethlehem Burners also experienced a 76% increase in overall website traffic.

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Responsive web design for eucational institute

Responsive Web Design.


MI Digital worked with LCTI to create an engaging new site that is user-friendly and responsive. The new site gives the audience a look into the student experience. LCTI staff use the site to share class details, photos, videos, and career opportunities. Class enrollment is now at an all time high, with an increase by 265 students in 2014.

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SEM, Marketing Automation and Custom ERP system for Cooling supplier

B2B Website Design & Development.


MI Digital created a responsive B2B website that offers expanded product information on EIC's complete line of cooling solutions. The updated design helps users to quickly learn more about EIC's products in order to make a purchase decision. After the launch EIC saw a 23% increase in request for quotes and a 52% increase in requests to see pricing, which ultimately helped them qualify leads more efficiently.

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Thoughts.

Thinking about adding cinemagraphs to your content strategy?
June 25th, 2015 - Posted by: Sarah Segovia in Content

Cinemagraphs are a beautiful and eye-catching marriage between .jpegs and .gif files. These interesting and attention-grabbing images are rapidly expanding throughout digital marketing. Check out these six examples of cinemagraphs and get our take on what works.

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Step by Step Guide: How to Merge Google+ Pages
June 15th, 2015 - Posted by: Katrina Sorrentino in Online visibility

When Google Local / Places / Plus all merged into one with Google My Business, you most likely logged into Google and found that you now owned multiple pages - most likely a Google+ company page with a verified URL, and a separate page with your verified local listing. Now what? I scoured blogs, forums and Google documentation for consolidating these pages with no avail, so here it is folks: The Step by Step Guide - How to Merge Google+ Pages

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What's new.

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MI Digital Partners With HubSpot Through Certified Agency Program

MI Digital Agency recently joined HubSpot as a Certified Agency Partner. HubSpot, a leading marketing automation, inbound marketing, and sales platform, works hand-in-hand with Agency Partners.

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2015-Addities

MI Digital Wins 2014 ADDY Award for New Lehigh Career Technical Institute Website

MI Digital Agency was recently awarded an ADDY Award by the American Advertising Federation of the Lehigh Valley for its work with Lehigh Career Technical Institute (LCTI).

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MI digital wins mobile web award for lcti

MI Digital wins 2014 MobileWebAward for new LCTI website

MI Digital Agency won “Best Education Mobile Website” for the design and development of the LCTI website. The new site, launched in August 2014, gives the audience a look into the student experience.

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