MI DIGITAL

Welcome to MI Digital

A Marketing Agency Of Problem Solvers

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How can we help?

We "think AND do." Thoughtful and process-driven, MI creates better experiences, deeper engagement, more results.

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Inbound Marketing

Create and execute inbound marketing tactics that attract, convert, close, and retain more customers.

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Marketing Technology

Leverage marketing automation, CRMs, and web technologies to nurture prospects and better enable marketing and sales.

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Creative & Development

Bring your brand's story to life through enhanced content, user-experience, and web / app design and development.

Social media and content marketing, focused on Bethlehem Burners

Content & Social Media.


MI Developed a cohesive content marketing and social media strategy that ignited results. Within 6 months of launching the first campaign, MI delivered a 175% increase in online orders. Bethlehem Burners also experienced a 76% increase in overall website traffic.

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Responsive web design for eucational institute

Responsive Web Design.


MI Digital worked with LCTI to create an engaging new site that is user-friendly and responsive. The new site gives the audience a look into the student experience. LCTI staff use the site to share class details, photos, videos, and career opportunities. Class enrollment is now at an all time high, with an increase by 265 students in 2014.

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SEM, Marketing Automation and Custom ERP system for Cooling supplier

B2B Website Design & Development.


MI Digital created a responsive B2B website that offers expanded product information on EIC's complete line of cooling solutions. The updated design helps users to quickly learn more about EIC's products in order to make a purchase decision. After the launch EIC saw a 23% increase in request for quotes and a 52% increase in requests to see pricing, which ultimately helped them qualify leads more efficiently.

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Thoughts.

Pinterest is Changing E-Commerce with the Buy Button
August 13th, 2015 - Posted by: Sarah Segovia in Content ,

Pinterest has long been a medium for social scrapbooking and sharing ideas. With the introduction of the buy button, Pinterest will change e-commerce by allowing users to buy items they have pinned directly from the site. This feature has been long-awaited by Pinterest users, and likely will have a substantial impact on both buyers and sellers. Read more here.

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How to Use Google Quick Actions in your Email
August 10th, 2015 - Posted by: Sarah Segovia in Marketing automation ,

Through Google's Quick Actions, calls-to-action can now be placed in email subject lines. Calls-to-action are the minimalist buttons commonly seen promoting educational material, or a link to registering for a membership. These buttons are used to generate leads and draw in potential customers, and could significantly change the way promotional emails are created and interpreted. Making email marketing more efficient and effective could generate a new wave of business from clients, and would be a marketers dream. Read more about the benefits of this update, and how to employ these buttons in your email.

READ MORE »

What's new.

pinterest-buy-button-e1435692442417

Pinterest is Changing E-Commerce with the Buy Button

Pinterest has long been a medium for social scrapbooking and sharing ideas. With the introduction of the buy button, Pinterest will change e-commerce by allowing users to buy items they have pinned directly from the site. This feature has been long-awaited by Pinterest users, and likely will have a substantial impact on both buyers and sellers. Read more here.

READ MORE »

RSVPScreenshot

How to Use Google Quick Actions in your Email

Through Google's Quick Actions, calls-to-action can now be placed in email subject lines. Calls-to-action are the minimalist buttons commonly seen promoting educational material, or a link to registering for a membership. These buttons are used to generate leads and draw in potential customers, and could significantly change the way promotional emails are created and interpreted. Making email marketing more efficient and effective could generate a new wave of business from clients, and would be a marketers dream. Read more about the benefits of this update, and how to employ these buttons in your email.

READ MORE »

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MI Digital Partners With HubSpot Through Certified Agency Program

MI Digital Agency recently joined HubSpot as a Certified Agency Partner. HubSpot, a leading marketing automation, inbound marketing, and sales platform, works hand-in-hand with Agency Partners.

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