MI DIGITAL

Welcome to MI Digital

A Marketing Agency Of Problem Solvers

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How can we help?

We "think AND do." Thoughtful and process-driven, MI creates better experiences, deeper engagement, more results.

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Inbound Marketing

Create and execute inbound marketing tactics that attract, convert, close, and retain more customers.

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Marketing Technology

Leverage marketing automation, CRMs, and web technologies to nurture prospects and better enable marketing and sales.

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Creative & Development

Bring your brand's story to life through enhanced content, user-experience, and web / app design and development.

Social media and content marketing, focused on Bethlehem Burners

Content & Social Media.


MI Developed a cohesive content marketing and social media strategy that ignited results. Within 6 months of launching the first campaign, MI delivered a 175% increase in online orders. Bethlehem Burners also experienced a 76% increase in overall website traffic.

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Responsive web design for eucational institute

Responsive Web Design.


MI Digital worked with LCTI to create an engaging new site that is user-friendly and responsive. The new site gives the audience a look into the student experience. LCTI staff use the site to share class details, photos, videos, and career opportunities. Class enrollment is now at an all time high, with an increase by 265 students in 2014.

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SEM, Marketing Automation and Custom ERP system for Cooling supplier

B2B Website Design & Development.


MI Digital created a responsive B2B website that offers expanded product information on EIC's complete line of cooling solutions. The updated design helps users to quickly learn more about EIC's products in order to make a purchase decision. After the launch EIC saw a 23% increase in request for quotes and a 52% increase in requests to see pricing, which ultimately helped them qualify leads more efficiently.

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Thoughts.

Why Web Typography Matters Pt. 1
January 30th, 2015 - Posted by: in Design/UX

As designers, one of our greatest tools is Typography. It is the primary vehicle we use as designers to communicate, inform or educate. If the typography is bad, so will be the design. When it is done correctly, it is powerful.

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Landing Page Design Success vs. Failure
November 5th, 2014 - Posted by: in Design/UX

The importance of a well-thought and conceptually designed landing page can be the difference between a successful conversion and a failed campaign. This post covers the important design elements that go into a landing page that both looks good and is effective.

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What's new.

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MI Digital Announces Hosting Partnership with INetU

MI Digital Agency announced its hosting partnership with INetU, the customer-centric cloud company. The partnership allows MI Digital to offer additional customization to private, public, or hybrid cloud hosting solutions for clients.

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LVB Honors the Greater Lehigh Valley’s Fastest Growing Companies

MI Digital has been ranked number 19 on the list of Lehigh Valley Business’ 2014 Fastest Growing Companies.

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Wayne Middleton

MI Digital Invests in Creative With Two New Hires

MI Digital Agency announced the addition of Wayne Middleton as creative director and Juan D. Bolaños as interactive designer. The new team members are part of a strategic expansion of MI Digital’s creative department.

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